We rebuild your highest leverage page and run it as a live split test against the page you have now. Revenue per visitor is the scoreboard, so the result is measured rather than debated.
We rebuild the page where the money is decided, usually the product or offer page, based on how your traffic actually behaves.
Your visitors are split between the new page and your current one. Up to five iterations. The test decides, not opinions.
Once a winner is live, the programme continues: a steady run of tested changes, each measured against a control on your own traffic.
Product page rebuilds and ongoing split testing for ecommerce brands, with every figure measured in an A/B test on the brand's own traffic.